11 Things You MUST Know Before Hiring a Copywriter!

If you're considering hiring copywriting help for your next brochure, Web site, or marketing project. Congratulations! You should get great results if you hire a pro to do it right. Many business owners and marketing professionals have valid concerns about letting an outsider develop their content. After all - it's... Read More

Kick-Start Your Juices

Listen, consider this scenario.You have a deadline to honour. Time is pressing, tighter and tighter. You are hoping to come up with some topic for your project.....However, ideas on what to write about keep eluding you.What are you going to do in situations like these?Today there are various software and... Read More

Can Honest Copywriting Succeed?

I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and one of the rules I break is that I don't hype.Do I put the best possible "spin" on the truth? Of course! But I refuse to deceive my readers into action.What are some of the common... Read More

3 Reasons why Content is Still King

Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant... Read More

Fill Your Readers with Confidence

Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important. For me, it helps explain some sites I know that perform extremely well, but appear quite amateur in their design and architecture.... Read More

The Write Way To Grow Your Business

Hone your writing skills to project a more professional business image.The sales letter you can't put down?the advertising copy that makes you want the product?the resume that prompts you to call the job candidate this second?All these are examples of exceptional business writing. While you certainly know good writing when... Read More

Step One for Copywriters: Understand WHAT to Say

Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say. Whenever I have trouble with some copy, I stop, sit back and then write at the very top of... Read More

Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees. This is both a good and a bad thing. It is good to hold firm to your beliefs,... Read More

Dont Be Satisfied With Your First Draft

Sometimes it's a struggle to figure out what's the best thing to say. You're writing a heading, the first sentence of an email, the introduction to a newsletter, a short description on a homepage. But what should you say? When you have just a few words, what's the best... Read More

Four Things Every Web Site Headline Must Do

As you know, I'm constantly making the point that the text on web sites is not given enough attention. Which is unfortunate, because the headlines on site pages make huge demands on the skills of any writer. If you're writing a headline or heading for a site page, here are... Read More

In The News:


Impact Media (blog)

10 Tips for DIY SEO Copywriting
Search Engine Marketing (blog)
Hiring a professional SEO copywriter can be expensive and beyond the budget of most small businesses, so I have put together a list of 10 SEO copywriting ...
Complete Package on SEO and Web Content Zazzle MediaRelease-news.com (press release)

all 56 news articles »

Top Copywriter Angela Booth Launches Series of Free Reports for Online Marketers
I-Newswire.com (press release)
She initially wrote the report for her copywriting students, so that they could improve their copy quickly. Angela wrote the third report "Super Simple Real ...


Greenwich Post

Greenwich woman presents the 'original' story of her life
Greenwich Post
Ms. Wallach, who did the copywriting work there, recalls the business with fondness, adding that her past as a businesswoman surprises many of her friends ...


StuckOn

iWebContent Announces the move to new Office Facility and Expanded Growth
PR Web (press release)
Most often the lack of content is the reason for failure but with SEO Copywriting we bridge the gap between business and customer on the web. ...
SEO Company India Offer- Avail 20% Discount on All SEO Packages Before 5 ...SBWire (press release)

all 23 news articles »

Advantage of Copywriting Services
lonad News
SEO copywriting is a new functional art form. It appeals to five different groups & the tactics used need to reflect the demands of both. ...


mediabistro.com (blog)

Mediabistro Offering Fall Course Promotion, Copywriting for Web Included
mediabistro.com (blog)
This is probably for someone getting their feet wet in the industry, but one of the multi-week courses includes Copywriting for the Web, which teaches ...
Enroll in mediabistro.com Multiweek Course by Aug. 27, Receive Free Self-Paced ...BayNewser

all 6 news articles »

Nagalish & idiocies of newspaper-Emo
MorungExpress
But for journalists in Nagaland, you could be chasing a story, the next minute you are copywriting piles of all nonsensical press releases; the next hour ...


TopNews New Zealand

1034 Brits prefer iPad to TV
Fortune
According to a telephone survey of iPad owners published Thursday by the British copywriting firm Cooper Murphy Webb (they "enliven your copy with bursts of ...
Survey: iPad a preferred leisure devicetuaw.com (blog)
iPad becomes top reading device for ownersMacNN
iPad Becomes Favourite Way Of Reading BooksITProPortal
TopNews United States -Poynter.org -Telegraph.co.uk
all 56 news articles »

PR Web (press release)

Laura Armbruster Receives Prominent SEO Copywriting Certification
PR Web (press release)
Professional copywriter Laura Armbruster receives the SuccessWorks SEO Certificate of Completion showing her mastery of search-engine optimized (SEO) ...


The Best Content Creation Companies in the US Ranked by topseos.com for ...
SEO Press Releasesâ„¢ (press release)
All the best web content creation services next to hundreds of other copywriting companies have gone through an evaluation system facilitated by a qualified ...

and more »
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Discover Your Creativity

You have a choice. Do you want to be constructive... Read More

11 Reasons Not to Hire a Freelance Copywriter (and Why Theyre All Poor Excuses)

Think you can take the Copywriting Challenge on your own?... Read More

Long Copy vs. Short Copy? If You?re Still Debating This, You?re Missing The Point!

I've seen this ongoing debate debate jump up again recently... Read More

Writing For Sex Markets

Many professional freelancers will go their entire career without ever... Read More

Your Article Headlines will Make or Break Your Business

Most people with an online presence will have to regularly... Read More

10 Keys to Copy That Sells!

Whether you're selling a product or service, the 10 tips... Read More

5 Ways to Instantly Improve Your Copy

1. Isolation technique It doesn't matter how good your... Read More

Long Copy versus Short Copy

When I show some people my advertisements, I sometimes get... Read More

Are You Asking the Right Questions in Your Copy?

It's a common approach to writing copy. You begin by... Read More

How to Write Adverts that Forces People to Respond

Think for a moment some day and consider the kind... Read More

7 Essential Tips for Reviewing and Approving Copy

Nothing can turn strong copy into a 97-pound weakling faster... Read More

Writing Online In Two Syllables or Less

About once a month I fly off somewhere to give... Read More

How Cliffhanger Paragraphs Capture Readers

About 50 years ago, movie serials kept theater crowds coming... Read More

Advice for Copywriters: How to Win the Freelance Bidding War

Are you a freelance copywriter working from home? If so,... Read More

Is Freelance Hiring Right For You?

Assume you were faced with the task of hiring a... Read More

Touching the Prospect?s Emotions in Your Sales Letter

Your prospect has emotions? and you MUST touch these emotions... Read More

Five Tips for Writing Eyeball-Grabbing Headlines

If you made it this far, the headline for this... Read More

A Writers Secrets

Every person has secrets that only he or she knows,... Read More

Cause and Effect

"Shallow men believe in luck. Strong men believe in cause... Read More

The Secret to Web Copywriting Gurudom

Have you seen those copywriting gurus, working it on the... Read More

10 Tips for Aspiring Freelance Copywriters

Every week I receive a couple of emails from people... Read More

Finding Your Clients Business Problem Leads to Better Copy

WHAT'S THEIR PROBLEM?How do you begin a dialogue with a... Read More

Magic Words That Sell and What Words to Avoid

We all know words are powerful. Whether written or spoken,... Read More

Six Reasons You Don?t Need a Technical Writer (and Why They?re Dead Wrong!)

I know, I know. Times are tough. You have to... Read More

Write Benefits in Your Headlines to Deliver the Dream!

When you create headlines, do you put benefits into your... Read More